stationery
The following rules apply to the Dayton Children’s stationery to ensure visual continuity hospital-wide, while creating clarity of content. Letterhead word docs are available for download in the assets section for both standard and department templates.
Note: examples shown are not to scale.
8.5 inch x 11 inch letterhead
Typography and Color Requirements:
- Full-color logo mark
- Address: PMS Cool Gray 8 in 9 pt. Gotham Book
- Department/Group: PMS Cool Gray 8 in 9 pt. Gotham Bold with Gotham Book
- Letter body: 10 pt. Arial, single spaced
Paper: Domtar Cougar, 28/70lb. text, white, super smooth finish
standard letterhead
department/group letterhead
personalized letterhead
universal secondary page
#10 envelope
Typography and Color Requirements:
- Full-color logo mark
- Return address: PMS Cool Gray 8, hospital title: 9/12 pt. Gotham Bold with address in 9/12 pt. Gotham Book
- Mailing address: 10 pt. Arial, single spaced
Paper: Domtar Cougar, 28/70lb. text, white, super smooth finish
3.5 inch x 2 inch business cards
Typography and color requirements for the front side:
- Full-color logo mark
- Name and hospital title: PMS Cool Gray 8, 8/10 Gotham Bold
- Title, address, phone numbers and email address: PMS Cool Gray 8, 8/10 Gotham Book
Paper: Domtar Cougar, 110lb. cover, white, super smooth finish
Typography and color requirements for the back side:
- Logo mark: white reverse out of colors listed
- “above and beyond” tagline: white reverse, 8 pt. Gotham Bold
- Background colors are chosen by individual employees from the primary and secondary color palettes. Refer to the color palette section
